Hyper-localization

 
 
 

What is hyper-localization?

Hyper-localization allows your business to connect specifically to the community you serve. It will keep you from wasting advertising dollars by ensuring you reach only the customers most likely to be interested in your products.

The Thurman Group helps you define your audience - their likes, interests, location, age, family status, and target specific search words or advertisements toward that audience, ensuring the right message meets the right customer, and none of your advertising dollars are wasted.

Our Commitment

“Half the money I spend on advertising is wasted; the trouble is I don't know which half.” - John Wanamaker 

Unfortunately, John Wanamaker didn’t have The Thurman Group. Fortunately, you do.

Too many marketing dollars are wasted on people who are in the wrong part of the country or who have no interest in the products being advertised to them. The Thurman Group is committed to ensuring that only the most interested audiences will find you. To back it up, you’ll see how each campaign is performing with which audiences, so you can see which ad dollars are leading to what revenue.